Case study Traders Point Christian Church

Client since 2019

Multi-campus church better serves its community with website redesign using the Rock RMS

Traders Point Christian Church hired TBH Creative to develop a church website marketing strategy, assess technology options, and build a cohesive website that serves as a main connection point online for users to learn, connect, and engage.

Goals—

  • Improve user experience with personas, clear and search engine optimized web copy, and content reorganization
  • Simplify the process of making site updates through the integration of the Rock RMS
  • Create a distinct-yet-flexible church website design that accommodates future enhancements and makes new users and the existing community feel welcome
Read a Q&A with the client Read what the client said on Clutch

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A user views the 2019 Traders Point Christian Church annual report online

Online annual report

TBH Creative designed and coded an online annual report for Traders Point Christian Church using the Rock RMS.

Building off of the same base design patterns established for the main website, the annual report site features new components and design elements that enhance the church’s storytelling about its accomplishments and goals.

Customized kids’ ministry web archive

Prompted by the COVID-19 pandemic, Traders Point Christian Church wanted to do even more to help families tell their kids about Jesus via their website. TBH Creative used the Rock RMS to launch new templates and design components—inspired by the church’s main website’s design patterns—to expand its online ministry resources for children.

Parent and child looking at TPCC kids ministries on a tablet
Traders Point Christian Church desktop homepage web design
Visit website View similar projects
Beliefs web page
Kids ministry web page
Sermon web page
Kids messages web page
Events calendar web page

Results

424% organic search results for targeted keyword

within the first three months of site launch

Optimized web copy grows traffic and makes the site easier to find for “Traders Point Christian Church”

15% organic new user website traffic

within first three months after site launch

Website redesign attracts more users from TPCC’s target audience

59% Messages page views

within first three months after site launch

Website redesign of the sermons page keeps visitors engaged and helps drive conversions

“We spoke with several web design firms around the country and selected TBH Creative as our partner. It was clear right away that TBH Creative was smart, expertly-skilled at building custom websites, could manage a major website redesign, and knew how to guide us in thinking through marketing the site well.

Almost as soon as we launched our new church website, we saw in our reporting that search engines are finding and ranking it better.

We’re excited to continue working with TBH Creative on additional projects to further improve our online presence.”

Jill VanNostran headshot
Jill Van Nostran, Communications Director

About Traders Point Christian Church

Traders Point Christian Church is one church with multiple locations around the Indianapolis area. Using the Bible as a guide, their values and beliefs are rooted in the gospel message of Jesus.

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