Sarah Matlock

Marketing Manager

Sarah is an experienced digital marketer with expertise in data analysis, audience segmentation, paid advertising management, content creation and distribution, and strategic web design and development.

Known as a team player throughout her career, Sarah adds a lot of fun—and the occasional bad pun—to every project. Prior to her current role, Sarah worked with several nonprofits, including School of Wheels Indianapolis and Riley Children’s Foundation.

What to expect when working with Sarah

You can always count on Sarah to know what comes next. Process-driven yet flexible and helpful, she gets the nuances involved with managing large, complex projects (and keeping them on track).

Sarah provides day-to-day communications with clients. She keeps everyone on the same page to make sure all the details come together—on time and schedule.

Results-driven, Sarah also uses her analytical skills to make sound, strategic recommendations that solve problems and boost marketing ROI.

Contact Sarah

“I am a data geek. I enjoy digging through the numbers to help clients make decisions about marketing campaign strategies to increase their chances for success.”

Name one thing you wish clients already knew or understood.

It’s very rare to see immediate and dramatic results in a digital marketing campaign. Each data point helps us make smarter decisions and increases the probability of success – it takes time to collect all that data and fine-tune tactics to achieve optimal results.

What do you do when you’re not sitting in front of a computer?

I spend most weekends tackling home improvement projects, taking walks with my husband, daughter, and dogs, or bingeing Law & Order: SVU.

At the end of the day, what makes you smile?

Spending time with friends and family, travelling, and DIY / Pinterest projects


Nashville, IN


Coffee or tea
Coffee, black


Favorite Food


James and Charlotte


Favorite Color


Dasiy, Rosie, & Ralph


Indiana University Purdue University Indianapolis


Favorite Movie
About Time


Favorite Quote
"Heartily know, when half-gods go, the gods arrive." - Ralph Waldo Emerson

Posts by Sarah

How to tell if your website content is production-ready

Read on to understand if your content is production-ready or if there’s more work to be done ahead of your new website or campaign launch.

Read More

Our top 5 most powerful recommendations to track marketing ROI

Read on for five tips for measuring marketing ROI in tangible ways to save you money and see results.

Read More

All posts by Sarah

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