Industrial web design and development

Construction management group upgrades website

The Hagerman Group homepage desktop web design

The Hagerman Group’s marketing team hired TBH Creative to create an easy-to-use, mobile-friendly website with stronger content to better meet their marketing needs and match their distinguished reputation.

Goals—

Build an easy-to-manage, highly-visual portfolio to show off project work
Simplify the process of making site updates through the integration of an easy-to-use content management system
Improve user experience with storytelling, personas research, search engine optimization, and content reorganization
Create a new careers section to help human resources better attract potential employees with content focused on workplace benefits and showcasing company culture, job listings, and more

Read a Q&A with the client
Read what the client said on Clutch

Results

23% increase in website traffic within first year of launch

27% increase in page views within first year of launch

80 job applications within first year of launch

Services

Web Content Creation Web Design & Development Website Planning

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Customized projects portfolio

TBH Creative developed a customized projects portfolio module to make it easier for customers to view Hagerman’s past projects and sort examples of work by industry. Every subpage within the Work section is easy-to-edit and includes photography and information about each project.

Results

Pageviews increased 180% on the Work section’s landing page
Bounce rate improved 63% on individual project web pages

Person looking at laptop with Hagerman website

Strategic solution for employee recruitment

The construction industry has a labor shortage, making a powerful Careers section essential for recruitment of hard-to-find, qualified employees. TBH Creative wrote, designed, and coded a new, comprehensive Careers section for Hagerman that makes it easy for job seekers to find employment opportunities, submit job applications, and learn more about what it’s like to be part of their team.

Results

1,486% increase in entrances on Careers landing page
1,700% increase in pageviews on the Open Positions web page

A powerful Careers section essential for recruitment of hard-to-find, qualified employees was a must-have for Hagerman.

“As the chief marketing officer, I couldn’t be happier with Hagerman’s website. TBH Creative took the time to explain what they were going to do and delivered a finished product that far exceeded our goals. I highly recommend TBH Creative for your marketing strategies and digital needs!”

Missy Hoover
Chief Marketing Officer

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