Mitsch Design

Interior design account-based marketing

Mitsch Design hired TBH Creative to define and execute a comprehensive marketing strategy to introduce their agency to new markets. Their strategic plan prioritized campaigns and tactics based on targeted buyers’ needs and Mitsch Design’s strengths.

Our foundational work included creating new content, custom landing pages, social media templates, print collateral, and paid ad templates, as well as email automation, campaign progress tracking, and chat integration setup.

TBH Creative also helped Mitsch design a personalized account-based marketing experience for high-value leads that included multiple touchpoints designed to support client-led sales outreach activities.

Their new website project is in progress and it will launch in 2022.

Goals—

Lead generation in new territories
Prepare marketing strategy and assets for repeatable marketing activities
Set up goal tracking and reporting dashboards

First hired: 2021

Services

ABM Gift Box Design

Viewfinder

Referral Print Flyer

Referral Landing Page

Account-Based Marketing

This campaign focused on marketing directly to companies Mitsch Design wanted to work with but had yet to make a connection. The marketing tactics were created as friendly and personalized soft introductions for the sales team.

Work highlights included:

Strategy planning
Email content and targeting
Paid ads creation and management
Mailer design and gift planning
Chatbot strategy and setup

About Mitsch Design

Mitsch Design was founded over 30 years ago and has prided itself on being different. They’re a firm that isn’t just about design, but business–their client’s business.

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