Responsive web development & inbound strategy

As a recently formed nonprofit organization, Jump IN was starting fresh. Their team came to TBH Creative for expert assistance creating a complete digital marketing plan. As part of our comprehensive work, TBH built Jump IN’s main website—including its robust resource library—and created a separate microsite in supporting of their pledge campaign. We also helped by providing inbound marketing strategies and support, writing content (and making distribution recommendations), ghost-writing blog content, producing digital ads, and helping their team get started with social media outreach.

Goals—

• Communicate Jump IN history, leadership, initiatives, and success stories
• Customize a CMS solution so Jump IN’s staff can self-manage their website content
• Add website form functionality for contacting Jump IN, requesting info, and joining their mailing list

Results

22% increase in website traffic within first year of launch

30% increase in session duration within first year of launch

64 new contacts within first 3 months of inbound marketing