Franciscan Health Foundation
Healthcare website redesign
Healthcare fundraising website gets design refresh
Franciscan Health Foundation needed an updated website to inform donors and share the stories—through photos, text, and video—to explain the positive impact the PEACE campaign has on the community. The Foundation teamed up with TBH Creative to complete a web redesign to better support their web-based fundraising efforts and help increase online donations.
Goals—
- Refine site architecture to better reflect the Foundation and its mission
- Simplify the online giving process
- Expand storytelling content to build engagement
- Customize the back-end CMS (Drupal)
Read a Q&A with the client
Read what the client said on Clutch
Donation landing page website design
TBH Creative designed a customized donation experience to allow donors to make their giving personal by category, location, or a PEACE initiative focus. We created the design and code for the donor experience, applying the new styles to the third-party back-end donation system powered by Blackbaud.
Users are able to seamlessly navigate between the stories to the donation pages even though they have separate back-end systems.
Strategic web design around storytelling
TBH Creative used Franciscan Health’s current brand standards to develop a fresh nonprofit fundraising website design for the Foundation that represents its brand, conveys their distinct mission, and demonstrates the unique aspects of the nonprofit’s philanthropic work.
The website’s copy and photography help tell impactful stories to connect with website visitors, community members, and donors alike.
Knowing this was a complex website redesign project, TBH Creative excelled in how they went about collaborating with us. This resulted in a final product we could all be proud of. They took the time to answer all our questions—and, there were many of them.
Kevin Rose, Administrative Director of Marketing and Communications
About Franciscan Health Foundation
Franciscan Health Foundation provides critical support for the programs and initiatives of Franciscan Health through fundraising and by building awareness for their community’s ever-growing healthcare needs.
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