Dermatology, Inc.
Healthcare website design and development
Modern healthcare website design creates better online experience for patients
Dermatology, Inc. hired TBH Creative to redesign and develop their outdated healthcare website. Their new site features a clean web design that elevates their brand with new colors and photography, enables patients to easily access information, and provides a technical foundation for future SEO growth.
Goals—
- Brand growth in the marketplace
- Provide an easy to navigate user experience
- Interconnect treatments, locations, and providers
- Enable patients to schedule appointments and make payments online
Read a Q&A with the client
Providers list webpage
Acne medical service webpage
Providers detail webpage
Bill pay webpage
Results
30.57%
total users
within first year after site launch
Website redesign increases overall traffic from target audience
39.73%
organic search acquisition
within first year after site launch
Search engine optimization drives more local users to the site
25.39%
time spent on pages
within first year after site launch
Improved page content provides more value and interest
“The results of our new website’s digital patient experience are incredible. In fact, since launching, we’ve seen a 100%+ increase in online appointment scheduling.”
Khristi Autajay, Practice Administrator
About Dermatology, Inc.
Dermatology, Inc. was founded in 1968. While combining medical excellence, science, and advanced technology to provide comprehensive medical, surgical and cosmetic skin care, it has grown into the largest dermatology practice in central Indiana for both adults and children.
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