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HootSuite’s down? Try one of these five social media management alternatives

What do the social media teams who work at Papa Johns, the Los Angeles Times, and Facebook have in common? Like me, they rely on HootSuite, a popular client, to help schedule their microblogging and monitor brand-related chatter. When the helpful browser-based tool went down last week because Amazon Web Services‘ cloud crashed, many were left wondering which HootSuite alternatives for managing professional social media needs are worth considering—either as a long term replacement or back-up during outages.

Popular alternatives include:

  • Tweetdeck
    Pros: Works for Macs and Windows users; simple navigation; robust features set
    Cons: You have to install it
  • Seesmic
    Pros: Fast; works in every browser; lots of useful features
    Cons: User interface doesn’t use screen space as efficiently as other tools
  • Twitterrific
    Pros: The latest version includes username auto-completion, easy spam reporting, and an advanced settings page that allows you to choose to not to see @ mentions from strangers
    Cons: Mac only; to add multiple accounts or remove ads from your timeline, you’ll have to pay
  • Brizzly
    Pros: Allows multiple accounts; easy monitor searches; built in “muting”
    Cons: Steeper learning curve than the other tools

Do you have a back-up plan for your day-to-day social media management needs? TBH Creative specializes in website strategy and social media planning. We can help you develop a social media strategy for your business. We keep up with social media trends and best practices so that we can help you maximize your online marketing potential.