Web strategy and planning

Building the foundation of a successful website

Whether redesigning an existing site, creating a new website or building an application, there’s a lot to consider and, frankly, it involves a lot of technology. Evolving technology aside, a solid website project boils down to many of the same issues that you’re used to dealing with: audience, features & benefits, and marketing goals.

When we start your website project we won’t focus on the technology. We’ll start with a brainstorming session to determine the site structure, communication goals and audience needs.

You may be excited to kick-off the design and content phase of your site but time spent on planning and strategy is time saved on the overall project. Planning will inspire new ideas and will ensure everyone on the project team will be on the same page and working towards the same goals. This service is truly the foundation of a strong website and just one of the ways TBH Creative will help you make educated decisions.