Increasing online donations
As with any not-for-profits, the Megan S. Ott Foundation seeks donations to aid their efforts supporting families who are fighting a day-by-day battle against breast cancer. We made their donation form easy to use on any platform, integrated it with the website and created a public service announcement to help them solicit donations.
Making sure the site works well for all users
Updating the site design to work well on any platform – mobile, tablet or desktop – ensures that the Foundation can effectively communicate with a broader audience.
Reaching a larger audience with engaging content
Videos empower the Foundation to better tell their story, engage with their audience and elicit action. Because of content like this, visitors are staying on the site 34% longer than they were the year before. Using this video as a public service announcement has helped attract 47% more visitors than before as well.